Monetization Operating Model

The old playbook is showing its limits. Subscriptions and seat counts still matter, but they’re no longer enough. A new approach is redefining how companies monetize.

Software has changed. Most operating models haven’t.

AI-powered products don’t just support work, they perform it. They automate, decide, and learn. But the systems around monetization haven’t kept up. Most teams are still trying to map AI-era value to outdated models and workflows.

You’ll learn how to:

  • Structure your team to define and evolve monetization across functions

  • Build a process for testing and launching pricing like a product

  • Choose tools that unify finance, product, sales, and RevOps as they all take ownership of monetization